Sneaker and ticketing bots are used to buy items and autocomplete the check out process on e-commerce websites.
This can particularly become an issue for limited stock items, luxury goods and special offers.
For example, we see up to 75% of limited stock purchases from luxury fashion brands being made by bots, leaving genuine users unable to get their hands on the desired items. This creates unrest and dissatisfaction amongst potential customers which has long term implications on the business overall.
At Variti, we block sneaker and ticketing bots, allowing only human interaction within your online shops. This not only improves your e-commerce website and customer satisfaction but also raises the brand's credibility and trust.
Web scraping, also known as screen scraping, web data extraction and web harvesting, is a technique employed to extract large amounts of data from websites. This can lead to theft of intellectual property or unfair competitive edge - both can cause a business to suffer severe financial losses.
We have seen examples where businesses notice a huge influx in website traffic just to realise that up to 40% (in some cases as high as 93%) of this traffic consists of content or price scraping bots.
With Variti, you can ensure that all unauthorised activity on your website is blocked, therefore keeping information such as product descriptions, betting odds, news content and prices safe.
Account takeover / account compromise is when access to a genuine customer’s account is granted to an unauthorised party. Any online account can be taken over by fraudsters: e-commerce accounts, user profiles, subscriptions, bank accounts, emails and so on.
This sort of fraud is very serious and can have a detrimental effect on the business as data privacy laws get broken and the brand gets a bad reputation.
At Variti, we are experienced in working with various types of organisations and keeping their business and customer data safe, including ecommerce stores and banks where data privacy and security has to be extremely high.